About Urban Standard
Urban Standard is designed for girls aged 8-14 who want to express their individuality and style, even in their most active moments. We believe that every young child deserves to feel confident, comfortable, and stylish, whether they’re on the move or just hanging out with friends. Our collection is a celebration of bold designs and dynamic colours, made with quality fabrics that keep up with every adventure. Join us in redefining activewear—where function meets fashion, and where every child can find their unique standard.